Did you know that a whopping 61.4% of the global population are active social media users? In a world where digital interactions reign supreme, capturing and maintaining your audience's attention has become a thrilling challenge. And here’s a staggering statistic to...
Every small business owner aims to make an impactful connection with their audience, and what better way than to literally place your brand in their hands? That's right! We're talking about the underestimated power of business merchandise.Not only does it offer a...
Imagine you could walk into a meeting room of your most sought-after prospects without making a single cold call, without sending emails, and without running a paid ad. It sounds too good to be true, doesn’t it?
Promoting your personal training brand requires more than just passion. To stand out in the competitive fitness industry, you need to leverage effective business promotion methods like social media campaigns, local partnerships, branded freebies, and more.
The success rate for selling to new customers ranges from 5% to 20%. However, it rises to 60%-70% when selling to repeat customers. This highlights the importance of customer loyalty and retention for sustainable success. While acquiring new clients is vital,...
Marketing is the backbone of any thriving business. It serves as the driving force behind its growth and visibility. A successful marketing strategy can get people to take notice of brands, sparking interest, building awareness, and fostering lasting connections. The...
It's no secret that you need to get your name out there to do better business. In fact, about 71% of consumers aren't likely to shop with you if they don't recognise your brand, even if you can demonstrate superior quality. There are endless ways to promote your...
Brand loyalty is rising, with about 62% of U.K. consumers willing to pay more to buy from their preferred brands. These statistics signal a shift in consumer behaviour. As such, reducing friction in the sales process becomes even more crucial. Business owners and...
In the business world, every brand vies for attention in a sea of competitors. But there are definitely some brands who seem to have figured out how to turn heads more than others. Have you ever wondered how some small businesses effortlessly attract and engage and...
About 20% of small businesses fail within the first year while 30% fail within two years. One of the main reasons is that they don't have a clear and specific target market. They try to appeal to everyone, but end up attracting no one. That's why focusing on a...