Blog Archives

Peter Sanders
How to Never Lose a Client Again

How to Never Lose a Client Again

The success rate for selling to new customers ranges from 5% to 20%. However, it rises to 60%-70% when selling to repeat customers. This highlights the importance of customer loyalty and retention for sustainable success. While acquiring new clients is vital,...

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How to Reduce Friction in Your Sales Process

How to Reduce Friction in Your Sales Process

Brand loyalty is rising, with about 62% of U.K. consumers willing to pay more to buy from their preferred brands. These statistics signal a shift in consumer behaviour. As such, reducing friction in the sales process becomes even more crucial. Business owners and...

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What Is a Marketing Funnel?

What Is a Marketing Funnel?

In the business world, every brand vies for attention in a sea of competitors. But there are definitely some brands who seem to have figured out how to turn heads more than others. Have you ever wondered how some small businesses effortlessly attract and engage and...

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