As many as 81% of consumers will only consider buying from a brand if they feel they can trust it. A lot goes into running a successful company. Various elements will have an impact on your ability to reach your goals, and some may be more obvious than others. One...
Brand recognition is one of the most important things that can help a small business succeed. It's so important that the average business dedicates about 13.6% of the company's budget towards marketing. If you have the right brand awareness tools and the right...
If you want your business to be as successful as possible, you need to engage in brand awareness. This is the act of building a brand and then presenting it in ways that it becomes familiar to the public. What you might be wondering, though, is how to build brand...
A mug isn't just a mug when it comes to business. Imagine sipping your morning coffee and promoting your brand at the same time. Sounds like a win-win, right? In this article, we delve into the untapped potential of promotional mugs as a branding tool. From the...
Corporate gifting to clients can help you build and maintain strong relationships with your client base. They are a gesture of appreciation and gratitude that strengthens the client-business relationship. It shows that you value their business and the trust they've...
Ever had one of those "Oh, wow!" moments looking at old photos and thinking, “Did I really wear that?” Just like our fashion choices, brands too can feel outdated, misaligned, or just a tad... off. And that's where rebranding comes in. But wait – it’s not just...
In the UK, there are estimated to be approximately 5.5 million private-sector businesses. With so much competition in every industry, it can be difficult to stay afloat. This is especially true for small companies that struggle to contend with giant corporations. The...
Cheap Promo Mugs for Recruitment: Attracting Talent to Your Business The current UK job market might look slightly rocky. However, it means it's more important than ever that companies find ways to attract talent. As salary budgets decline, you'll need those...
Over 68% of businesses say brand consistency has contributed to revenue growth of 10% or more. Simply put, it pays to invest in your brand, and it's a great idea to do so in more ways than one. For example, have you considered the power of corporate branded mugs?...
Everyone wants their business to stand out and be noticed. In a crowded market, this is harder than it already sounds. Your brand might compete with dozens, possibly hundreds, of other brands - some of which may be highly established already. What can you do to...